"Your whole life you've done the right thing. Given to charity. Helped old ladies across the street. Rescued stray kittens. But now you're tired of being good all the time. It's time to walk a darker path. So dropkick your inhibitions and tap into your inner sinner. This is your passport to shoving common civility into the mud and enjoying yourself. Life expectancy these days is 78.4 years. What's wrong with taking 365 days to go on a 24/7 bender? After all, you've got 77.4 other years to be good."